Branding work focused on defining visual identity, narrative positioning,
and strategic systemization to ensure clarity and consistency across touchpoints.
This includes designing visual elements, creating brand guidelines,
and shaping how the brand communicates value and personality.
Stakehouse Design Concept
Role
Brand identity design · Visual systems · Narrative positioning
What I did
- Developed core visual identity and logo systems
- Defined typography, color systems, and visual rules
- Built guidelines to support consistent application across product and communication
- Shaped messaging to reflect brand values and personality